Use The Science Of Learning To Drive Success
Learning through repetition has been used for centuries to help
students ace their exams. It's why we make to-do lists and write
best-man speeches down. The tactile act of physically capturing
thoughts means you're 12x more likely to recall the information at a
later date. Solve Media partnered with research companies comScore and
AnalyticsDNA to measure the aggregate effectiveness of the
TYPE-IN over 43 campaigns. By comparison, the TYPE-IN™ ad format
performed overwhelmingly better.
Read the full study.
Read the full study.
When the Wharton School applied this learning technique to digital
brand advertising in a study of 234 users they found that
TYPE-IN™ ads increased brand recall 111% and message recall by a
factor of 12. Read our
white paper and
study and you'll understand
why adding TYPE-IN™ advertising to your digital media plan will
lift your key numbers dramatically.
BASED ON A STUDY IN THE INTERNATIONAL JOURNAL OF INTEGRATED MARKETING COMMUNICATIONS







